Graphic
Design

At Grafiska, we help your brand convey a unique brand identity by crafting futuristic visual solutions for products and services. 

In a world where consumers have a retention period of seconds, graphic design has become an important business tool. Graphic design creates static visual assets that include logos, packaging, prints, web graphics, infographics, merchandise and much more.

01

Logo Design

A viewer will associate to your brand via the logo and that explains its importance. A well thought logo represents your brand tone and sets your business apart from the industry competitors. 

Our team ideate and create the best logo for your business that leads to a lasting impression on your target audience. We like to understand your business requirements, research relevant market trends and work as a team to make sure your brand logo represents your ideas as well. 

We like to create the logo keeping the business industry in mind. For example, if you own a fitness studio then our design team will utilize flexible elements, vivid colors and consistent typography to represent the brand’s dedication to health and well-being.

02

Branding

Your target audience might not stay for a long period to read the content of the products but they will always see the branding. Our aim is to capture their attention in those few seconds.

Branding as a visual tool helps us deliver this. Our branding solution enhances your brand's visual presence with dedicated futuristic designs. From custom illustrations to engaging social media posts, we have got you covered.

03

Package Design

Imagine walking in a store through rows stacked with endless products, how do you make sure your product is picked?We suggest intriguing packaging.

Chocolates wrapped in an easy to carry packaging of bright colors and starching illustrations will get picked first only because it will attract the consumer more. Similarly, a skincare product with compact packaging will exude luxury.

Our team of experts work on the packaging details after understanding your brand and product to derive maximum results. Ultimately, optimum package design goes beyond trends and aesthetics. It is about creating an impactful visual representation of the brand’s products and services.

04

Digital Illustrations

Our expertise in graphic design isn’t limited to logo designing. We also empower brand value with captivating illustrations.

Whilst graphic design is a broader concept, illustrations work with creative visualization using captivating storytelling. Digital illustrations are the best way to educate viewers about your product and services in an engaging way.

We also ensure that this information is consistent across all your business channels for a lasting impression.

Frequently Asked Questions

Visual Storytelling:

Graphic Design as a core component allows you to tell your story without the need of using words. It’s better, faster and engaging.

Brand Identity

The consistency in design across platforms helps you to establish a full proof brand identity for your product and services.

Effective Communication:

Designing is an art which focuses on easy communication without having to use a lot of words.

Professionalism:

High quality designs and illustrations help you present your brand as a class apart. Strategically made and well researched graphics exudes professionalism which then leads to credibility.

Increased Engagement:

Once your target audience starts associating your brand with its top-notch and consistent illustrations, it solidifies your brand presence in the market leading to more engagement.

1. Understanding the Brief

We start by understanding the brief which includes the product or service, elements needed, market structure of your relevant industry and the scope of work.

2. Research and Brainstorming

Next step for our team is  to research the best working trends and come with fresh ideas to make your brand stand apart in the industry.

4. Design Development

Once the sketches are approved, we move onto the design process. We develop those sketches using design software's to make it lively.

5. Feedback and Revisions

Once we have a structure ready, we share with the client, assess the feedback and work on the necessary revisions at this stage.

6. Finalization

Post the revisions, the design is finalised and we then work on the list of multiple channels where it is to be used like print media, campaigns, infographics etc.

7. Delivery

The final design is delivered to the client, ready to be used on selected platforms.

1. Adobe Creative Cloud

We use Adobe's suite of design software loved by experts worldwide. It is a one-roof for all basic design needs software family which includes Photoshop, and Illustrator

2. Vector Graphics

Vector graphics acts as the base of any design process and is ideal for creating the first stage items. It is often used for logos, icons, toggles and illustrations as well.

3. Typography Tools

To make sure that your website and application has consistency, we use tools like Adobe Type kit to access a variety of fonts and pick the ones that aligns with your brand tone.

4. Prototyping Tools

In the world of web design, prototyping tools are mandatory before moving on to the design process. It helps understand the vision better. We use prototyping softwares like Adobe XD and sketch for creating interactive designs.

5. 3D Design Software

Designs that need more life for the concept are rebuilt using software's like Blender and Cinema 4D to create captivating visuals and animations.

6. Color Management Tools

Color consistency is another crucial aspect in designing. We use tools like Adobe Color Wheel to manage the best color scheme.

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